Brand identity and website design for Africa Centre for Population Health
We worked alongside the Wellcome Trust to produce a new visual identity for the Africa Centre for Population Health in Eastern South Africa.
The Centre aims to improve population health through research that focusses on eliminating new HIV infections and reducing tuberculosis transmission, along with generally improving the health system. The Centre is used both by researchers and local community organisers.
Research for the project involved a 10-day trip to the Centre’s headquarters in KwaZulu-Natal where we met with researchers and community members. This allowed us to understand first-hand what the Centre was aiming to achieve, and how we could create an identity that would contribute towards this.
Design rationale for logo
Visual identity applied to stationery
Africa Centre’s public engagement Umbiko magazine
Research event posters and patient information leaflet
Fieldworker backpacks and T-shirts
Logo repeat pattern
Logo potential iterations
Visual identity adapted in stencil form for community fundraising event